Quoting KNZ.:" Is it awkward if one person in a relationship (let's say one that's NOT brand new) gives a gift to the ... [snip!] ... difference by gender? Hm, like- less awkward if the guy gives but doesn't get? More awkward if the girl gives but doesn't get?"
I'd say more sad than awkward... more so if the woman gives but doesn't recieve.. in MOST cases men don't care as much.
but.. that was my marriage. 10 years... he got me a present once.. because I told him I was pissed.. and expected something at least from my kids and him... I took my kids out to get him something..